Executive Management Team
Mindy Vereen Jackson - President
Mindy has spent over half her life working in the company her parents founded. After working as a kid growing up, she went off to Clemson like her sister after high school. She quickly learned that she preferred the education of the family business over the classroom and in 1998 returned to the business Fulltime working alongside her father and mother running day to day operations. In 2003 she began managing the day-to-day operations and has never looked back.
Andee DiCola - VP of Finance
Andee started helping with the family business as a young lady. She attended Clemson University graduating cum laude in 1988. She has spent her career in public accounting, manufacturing, and distribution. In 2006 she left her role with Loreal USA to work full time with her sister Mindy and Vereens.
Earl McMinn - Director of Business Operations & Sales
Earl grew up on a family farm in WNC before going off to College of Charleston. His passion for the game of golf led him to Horry Georgetown in Myrtle Beach. It was there in 1997 he earned a degree in Agronomy with an emphasis in Golf Management. It was also there that he began a lifelong relationship as both a customer and family friend to the Vereen family. After an almost 20-year career as a superintendent in Savannah Georgia and Sarasota Florida he joined Vereens in spring of 2021.
Aaron Goy - Agronomist / Distribution Development
Aaron Goy is a 42-year veteran of the Professional Agriculture, Turf and Ornamental markets. He has managed agricultural cooperatives in the Midwest and West, served numerous roles in marketing and product development with CIBA-Geigy/Novartis and has owned three turf and ornamental distribution companies, Bull Market Turf, ProGro and Southern Star Turf Technology. His expertise is in “practical eco-agronomy", delivering desired results to stakeholders within budget, while improving the ecology. He is certified in Crop Agronomy and Manufacturing Resource Planning. He began working with Vereens in 2020.